Social Media in the Age of Corporate Social Responsibility
We’ve found a dramatic increase, over 47% over 2011 so far in 2012, in our research related to corporate social responsibility and social media. This is an area we see as becoming both important and...
View ArticleA Look at Fracking Through the Social Media Lens
Fracking. It’s a rough word for what is shaping up to be the most contentious issue around the energy and resources sectors, ahead of the tar sands and pipeline leaks. To understand what the primary...
View ArticleWhy Google+ Is A Digital Threat to Mining Industry
Why is the impact of Google+ so important to the mining industry? Because all online activity starts with a search engine query and Google holds 78% of the world search market. As of May 2012, Google...
View ArticleMining & Citizen Issues in Social Media
Mining for gold or other resources…seems we’re digging more holes all the time. And it’s become an increasingly hot issue with citizens around the world, propelled by social media. We recently did some...
View ArticleMining, Social Media & Corporate Social Responsibility
In this research, we wanted to understand if Corporate Social Responsibility (CSR) important to urban Canadians? In short, yes, but this varies across Canada. As the issue ranked fairly high for...
View ArticleMining Stocks & Social Media: The Challenge Ahead
Most investor relations professionals in mining or oil & gas companies are well aware of the bulletin boards where retail traders exchange often lively banter on their stock picks. Often, the...
View ArticleThe Board, Social Media and Liabilities
Today, what happens in social media or more aptly, cyber space, can directly impact a board and how a company is governed. Here are just five ways your company may be impacted. Are you ready? 1....
View ArticleSocial Media and the Mining Industry: Impact?
Is social media commentary going to change the way mining companies around the world do business? Can industry participating in a blog or forum discussions affect their bottom line or share pricing?...
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